Rancaekek – Nissan is expanding its Indonesian footprint with the opening of a new dealership in Rancaekek, a town in the fast-growing Bandung Regency in West Java. The opening of the new retail outlet supports the company's commitment to deliver excellent ownership experiences for Nissan and Datsun drivers, and supports local buyers with improved convenience.
This Nissan Datsun Rancaekek outlet offers the full Nissan and Datsun product lineup, including the All New Nissan Livina, the All New Nissan Serena and Datsun GO+ Panca CVT. The 2,284 square meters outlet building on 5,578 square meters land is equipped with 12 work bays, including sales area to provide a convenient atmosphere for customers.
The dealership is managed PT Mimosa Putra Abadi (MPA). Besides the Rancaekek dealership, MPA recently opened two Nissan-Datsun outlets in Bekasi - Nissan Datsun Bekasi Barat and Nissan Datsun Bekasi Timur.
"We see this dealership opening as an important milestone, especially as we would like to play a role in Bandung Regency's current economic growth. Driven by a rising middle class, we are seeing an increased demand for safe and comfortable personal transport. It is our mission to provide all potential customers with the right Nissan and Datsun vehicles, and customer experience, to fulfill their needs. We have great trust in MPA and we appreciate their spirit in delivering excellent services," said Isao Sekiguchi, president director of Nissan in Indonesia.
The new outlet has adopted the Nissan Retail Concept, ensuring a globally consistent brand experience. The outlet's design highlights openness, customer-comfort, and transparency.
"It is an honor for us to become Nissan's partner in enhancing customer satisfaction in the new Rancaekek dealership. Our team of 35 well-trained staff is dedicated to delivering excellent customer service, sales, and technical services," said Darius Aprizar Syahputra, director of PT Mimosa Putra Abadi.
Siti Munafah, a business owner that owns a Nissan Terra, said: "My family and I have been a loyal Nissan user for more than five years. Now with the presence of Nissan Datsun Rancaekek, which is located very close to our home, it is very convenient for me to do regular service for our car plus we are able to avoid heavy traffic to go to the dealer's outlet. This is important as every weekend we cruise around the city or have a road-trip to another part of West Java with the Nissan Terra that we just bought."
Yulisnawati, a private company employee, who has been driving Datsun GO, added: "I have been using the Datsun GO for a while, and I have been enjoying it for my regular activity around the Bandung area. The CVT transmission really helps me deal with traffic. I really love the exterior design and features, as it boosts my confidence when I drive the car during weekdays and weekends. The new dealership provides me with a convenient location for regular servicing."
Nissan Datsun Rancaekek is located at Bojongloa, Rancaekek, Bandung, West Java, 40394.
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About Nissan Motor Co., Ltd.
Nissan is a global full-line vehicle manufacturer that sells more than 60 models under the Nissan, INFINITI and Datsun brands. In fiscal year 2018, the company sold 5.52 million vehicles globally, generating revenue of 11.6 trillion yen. Nissan's global headquarters in Yokohama, Japan, manages operations in six regions: Asia & Oceania; Africa, the Middle East & India; China; Europe; Latin America; and North America. Nissan has partnered with French manufacturer Renault since 1999 and acquired a 34% stake in Mitsubishi Motors in 2016. The Renault-Nissan-Mitsubishi alliance sold 10.76 million vehicles combined in calendar year 2018.
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For further information, please contact:
Hana Maharani
General Manager, Product Communications
PT Nissan Motor Indonesia
South Quarter Tower C, 15th Floor
Jl. R.A Kartini Kav. 8, Cilandak Barat
P: (021) 22712323
E: communications@nissan.co.id
