Singapore – Tan Chong Motor Sales, a subsidiary Tan Chong International Limited, proudly introduces Nissan's extensive lineup of electrified vehicles at the Singapore Motorshow 2024, where cutting-edge advancements of Nissan's second-generation e-POWER technology will be unveiled. Come experience Nissan's "Innovation that Excites" firsthand with the newest award-winning technology of the all-new Nissan Serena e-POWER, making its highly anticipated debut alongside Nissan's full e-POWER family.
This 4-day event, happening from January 11 to 14, 2024, will serve as the stage for showcasing Nissan's latest electrified models. Be the first to take a sneak peek at the all-new 2nd generation Nissan Serena e-POWER model that will be available in not just one but two new variants - the Premium 8-seater and the Highway Star Prestige 7-seater.
The latest iteration of the series, the new Nissan Serena e-POWER is making its debut in Singapore. Building on the solid success of the previous model, the new model prioritises advancements to deliver a driving experience that is even more impressive and quieter. The new generation of the Nissan Serena e-POWER sets a new standard for luxurious comfort that is packed with power, boasting elevated features that make every ride an exceptional experience.
Equipped with the 2nd generation e-POWER technology alongside a more powerful 1.4L petrol engine as a charger to power its electric motor, the improvements made are already gaining strong recognition with the new Nissan Serena e-POWER clinching both the RJC Car of the Year award and the RJC Technology Award in Japan for 2023-2024.
The prestigious Automotive Researchers' and Journalists' Conference of Japan (RJC) is a leading authority on automotive quality and innovation. Backed by acclaimed Japanese automotive journalists and industry experts, the annual RJC Car of the Year award is considered one of Japan's most prominent distinctions in the field. With its consistent track record spearheading electric vehicle advancements for Japanese roadways, Nissan has established itself as an innovation leader in efficient Japanese electrification. Its renowned e-POWER technology exemplifies the pinnacle of refinement and intelligence that has come to define the Nissan driving experience for families. This achievement follows the success of the previous year when the Nissan X-Trail e-POWER secured a similar accolade.
"As we introduce the latest breakthroughs in our electrified lineup at the Singapore Motorshow 2024, Nissan remains steadfast in its commitment to a future powered by electrification and intelligent vehicle technologies. Our vision extends beyond innovation; it aims to create exhilarating, confident, and safe journeys. At the forefront of Nissan ASEAN's electrification ambition, Singapore showcases the widest range of electrified vehicles. Our pursuit of a zero-emission and zero-fatality society continues, and we invite everyone to witness the exciting evolution of Nissan's commitment to sustainable mobility at the Motorshow," said Mr. Yoshinori Kanazawa, Vice President of ASEAN Nissan Importers Business Unit.
"I'm thrilled to unveil the all-new Nissan Serena e-POWER. This second-generation e-POWER model redefines effortless driving with enhanced torque and power. At your fingertips, you'll discover a larger dual-screen cockpit providing you with a digital cluster and infotainment. It also features Nissan Intelligent Mobility safety technologies for secured family driving. Moreover, the Serena will now be available in 7- and 8-seater versions to meet more customer needs. As with its predecessor, the emphasis remains on quality family bonding during each ride - a key virtue of any MPV. At its core, this next-gen Serena promises even smoother, safer performance to elevate every family journey." said Mr. Glenn Tan, Deputy Chairman and Managing Director of Tan Chong International Limited.
Read on for more details of the cars showcased at Singapore Motorshow 2024
In addition to the Nissan Serena e-Power, come discover a wide array of awe-inspiring vehicles, including the complete range of Nissan's e-POWER electrified family: Nissan Kicks e-POWER, Nissan Note e-POWER, and the highly acclaimed Nissan X-Trail e-POWER. Nissan e-POWER technology is a 100% electric motor drive, without the need for plug-in charging.
For enthusiasts of full electric vehicles, the Nissan Ariya will be on display, providing an up-close and personal look at the epitome of electric innovation. Joining the showcase is Nissan's first mass-produced EV, the Nissan LEAF, highlighting Nissan's commitment to sustainable mobility.
On display too is the Nissan Qashqai mild-hybrid, where hatchback compactness and SUV practicality meets. Additionally, for small businesses, check out the greener choice and opt for Singapore best-selling compact van - Nissan NV200.
Building on its larger-than-life theme, visitors to Nissan's booth can also have fun participating in the Nissan e-POWER Electrifying Circuit Challenge, to win limited-edition Tomica Nissan cars. Additionally, don't miss the opportunity to capture Instagram-worthy moments with our giant INSTANT e-POWER Cup Noodles and more!
Visit the Nissan booth at the Singapore Motorshow 2024 to immerse yourself in the future of automotive innovation and experience the excitement of Nissan's electrified lineup.
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Social media tags: #Nissan #NissanSG #Serena #ePOWER
Press Contact
Melissa Ling
Senior Account Manager
melissa@touchpr.asia | 9669 2714
Claudine Tan
Associate Account Executive
claudine@touchpr.asia | 8299 0396
About Tan Chong International Limited
Tan Chong International Limited (TCIL) is listed on the Stock Exchange of Hong Kong (HKSE:0693) and is a major motor, property and distribution company with operations in 10 markets. Since its inception in 1957, the Group has grown its assets substantially through continuous expansion of its existing diversified business portfolio in manufacturing, distribution and retail. Other businesses that TCIL engages in across Asia include automotive, commercial, manufacturing, trading, property investment as well as food & beverage.
About Nissan
Nissan stands as a prominent Japanese multinational automotive manufacturer, founded in 1933, and has evolved into one of the foremost global automakers. Renowned for its expansive portfolio encompassing cars, trucks, and SUVs, Nissan caters to diverse market segments. The company is distinguished by its unwavering commitment to innovation, emphasising the development of environmentally friendly technologies and electric vehicles.
Nissan embraces the concept of "Timeless Japanese Futurism," a widely adopted design language in the Japanese market, and it is showcased in the latest Serena model. This evolution of the Serena is specifically crafted for the onset of a new era, designed to fulfil the needs and expectations of minivan users and their families.
